Centralized and Clear Social Media
Content Planning

🦙

Agile editorial planning for all channels

Plan your content in a clear and agile editorial calendar. With Swat.io you can plan and directly publish content on Facebook, Twitter, Instagram, YouTube, and WhatsApp. Use content planning channels for LinkedIn, Pinterest, Snapchat, Tumblr, Vimeo, Xing, Newsletters and anything else to coordinate your communication strategy.

📆

Editorial calendar with filters and clear display

The daily, weekly and monthly views display your content in a clearly arranged way. Our color marking system shows whether content is scheduled, approved, non-published or published. You can see at a glance the status of a post and which team member is assigned to it.

✏

Suitable for a multitude of content formats

Swat.io supports all major content formats on Facebook, Twitter, Instagram, YouTube, and WhatsApp. Schedule and publish your social media content as text, link, picture, video, carousel or album post directly from our social media management tool - without having to log in to every single platform anymore.

👭

Simple duplicating and editing of scheduled posts

Multiply your existing content with just a few clicks - the duplicate feature makes it possible. It allows simple and consistent editorial planning across all channels. To suit the behavior of your target group on the respective platform you can easily edit your duplicated content and change the publishing time.

🧠

Proven approval processes and communication

Working in a team requires special structures and possibilities. Proven workflows and integrated approval processes allow for internal feedback loops in the content planning process. Make sure all revisions are well-documented with Swat.io’s change log and the internal comments section.

🗞

Editorial planning with all Facebook post options

The editorial planning of Swat.io is compatible with the options for publishing provided by Facebook. This means that you can not only directly post text, link, picture, video, carousel or album posts but also use Newsfeed targeting, targe group limitations, locations and branded content.

Content Planning Success Stories

🏰 Swat.io supports your Enterprise.

Manage

  • Facebook
  • Instagram
  • Twitter
  • YouTube
  • WhatsApp
  • LinkedIn
  • Google My Business

Publish

  • Clear and central content calendar
  • Agile planning and approval
  • Schedule and publish posts
  • Supports all major formats
  • Easy team collaboration
  • Reliable workflows and processes
  • Post preview for all devices

Engage

  • Single ticket inbox for all channels
  • Fast response time on social media
  • Support of all main integration features
  • Coordination and collaboration as a team
  • Integrated social CRM data
  • Inbox automations for recurring tasks
  • Detailed log for all activities

Analyze

  • Analyse your social media performance
  • Compare numbers across channels
  • Valuable insights into your community
  • All important social media figures
  • Identify brand ambassadors
  • Analyse your team performance
  • Export raw data for all statistics data

Feature by Feature

  • 📰 Target group segmentation by defining the Newsfeed targeting in the post composer
  • 👍 All Facebook functions supported within the ticket inbox: Reply, Like, Hide, Block, Delete
  • 🏷 Individual tagging function of tickets / users for better categorization
  • 🖼 Facebook Multipic Photo Posts with up to 10 pictures possible
  • 🐡 Client Member Management incl. rights system
  • 🌖 Evaluation on time / channel and day level, private and public messages
  • 🙈 Automatic hiding of posts and comments corresponding to a specific filter
  • 📹 Add subtitles for Facebook Video Posts
  • 🎫 Ticket export from the inbox
  • 🗞 Breaking News Badge Support on Facebook Posts
  • ✨ New calendar (better performance, Duplicate Posts, Tag Posts, Post Workflows, Date Picker, Views, Jump to Day, ...)
  • 🖥 Compatible with all popular browsers and a responsive user interface for working on a smartphone or tablet.
  • 🗺 Reviews for Google My Business Locations in the Ticket Inbox
  • 👭 Easily duplicate scheduled posts for other channels
  • 🐣 Twitter identification of entities from government and politics
  • 🏊‍♂️ Excellent usability and proven workflows at all levels
  • 👯‍♀️ Single sign-in: access all authorized platforms with your Swat.io account
  • ♠ Identification of the posting type (text, link, photo, PM, etc.) by a symbol next to the ticket
  • 🕴 Profile Hover Cards with detailed ticket information
  • 😎 Inbox ticket for posts where my page was mentioned in the comments
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