How Facebook Ads Split Tests Can Optimize Your Campaigns
If you are devising Facebook Ads campaigns, a lot of your decisions will inevitably be based on trial and error. After all, the theory is scarce on certain fundamental questions: […]
#Facebook Advertising
Facebook Messenger Ads: Insider Tips for Effective Facebook Marketing
Facebook Messenger Ads have been a thing for a while now, giving you a chance to get in touch with your (potential) customers right where they are used to communicating […]
A click is a click – or is it? Useful tips for analyzing Facebook Ads
Even though different click KPIs sound very similar on Facebook, there are considerable differences. This guest post tells you what to look out for!