✨ Swat.io AI: New smart features for easier social media management Learn more now

Web Monitoring Tool

Discover Relevant Conversations and Get Involved

Respond to interesting conversations online and don’t miss what users are saying about your brand, products and competitors.
  • Try it free for 21 days
  • No payment information required
  • No automatic renewal

Don’t Miss Out on Important Conversations

Do you have the feeling that you’re missing conversations on social media that concern your company? Don’t have a presence in all the places that make sense and are useful for your users? Lots of work without the right structure can make it easy to lose track of what’s going on. Team performance can suffer, and you may become dissatisfied with the communication your company offers.

Made by Social Media Professionals, for Social Media Professionals

We've been focusing on the demands of professional social media teams since 2010. From single-person companies to international corporate groups, every organization needs to have clarity and control in order to free up more time for important social media management tasks. Over 17,000 users currently rely on our expertise.

Discover Conversations About Your Brand on the Web

The Swat.io web monitoring tool is a powerful addition for your social media management. Monitor what users are saying online about your brand, products, competitors and other industry-related topics. Actively engage in relevant conversations to build a relationship with your users.

Advanced Artificial Intelligence

Our web monitoring is supported by advanced AI to discover relevant trends and topics from all over the web and guarantee excellent results. Swat.io Inbox’s integrated web monitoring tool can process up to 40,000 mentions per minute, so you won’t miss any important conversations.

Advanced search queries provide relevant results

Create keyword-based search queries with our easy-to-use query builder. With the advanced query builder language, you can customize search results even further using dozens of operators. Variations and misspellings of your brand name are automatically taken into account.

Web Monitoring in More Than 65 Languages

Perfect for international communities: our web monitoring tool works in more than 65 languages to cover mentions from all over the world. Not only is this a powerful tool to learn more about prospective customers and users; it’ll also help you obtain important insights on your market environment.

Get the Most out of Swat.io Inbox

In Swat.io Inbox, all monitoring results are collected in one place, along with your social media tickets and support emails. Process the web monitoring results as a team and assign specific requests to the right team member. Automated processes help you deal with these requests even more efficiently.

Frequently Asked Questions About Social Media Monitoring

What is social media monitoring?

Social media monitoring means examining social networks for information relevant to you or your company. This is usually done using a monitoring tool. You define keywords related to your company and products, and the tool collects posts containing those keywords. You can then evaluate the results and take appropriate action.

How does social media listening work?

Social media listening goes one step further than social media monitoring. As well as monitoring conversations that are directly related to your company, products and competitors, you can keep up with those that are relevant to your industry in general. In spite of the difference, people often use the terms “social media monitoring” and “social media listening” interchangeably.

Why does social media monitoring matter?

Social media monitoring or listening keeps you up to date on your audience’s wishes and needs, relevant trends and key competitors. You can see when scandals are brewing, improve customer service and generate leads. This is why monitoring is a fundamental part of social media management.

What data do you get from social media listening?

Social listening is not just about how often a brand or product is mentioned on social networks. It also analyzes social media moods. With a sentiment analysis, you can find out, for example, whether users are more positive or negative about a product. This means that qualitative analysis is an important part of social media listening.

What are the benefits of social media monitoring?

Social media monitoring and social listening have many advantages, such as being able to react more quickly to impending crises and improve customer service. You can also find out what users think about your brand and competitors and get feedback on products. You can even use social media monitoring to generate leads and find influencers.

What is the best social media monitoring tool?

Generally, you have the choice between separate monitoring tools and social media management tools with integrated monitoring. In both cases, make sure that monitoring is available for all channels and languages that are relevant to you and that sentiment analytics is an option. The use of AI makes social media monitoring and listening even more powerful. One advantage of social media management tools is they combine different valuable features in one platform.

Our Offer

More Time for Efficient Communication

With Swat.io, you can improve your team coordination, keep track of what’s going on, and create clear structures and processes. This gives you more time to build genuine relationships with your community.

Features You’ll Love

Flexible management of your relevant search terms and topics through keywords
Advanced filter management with Delta Search Language
Proprietary infrastructure for processing 40,000 mentions per minute
All conversations from social media and email
Versatile coverage in over 65 languages
Inbox automations for less ticket flooding
OEBB Logo schwarz
Ingrid Gogl, Head of ÖBB Newsroom

Swat.io is a huge relief for our decentralized team

“Without Swat.io, we wouldn’t be able to work together so easily and so well. It’s great to be able to communicate directly within the tool, without having to use a separate channel. This makes it all so much easier, especially as we’re not all in the same physical location. It doesn’t just help a lot with community management; it’s useful for content planning, too.”
ÖBB Ingrid Gogl

Efficient Social Media Communication With No Compromises.

Focus all your efforts on engaging with your community. We create the structure, so you can do what you do best: good social media management.
  • Try it free for 21 days
  • No payment information required
  • No automatic renewal