Tool for Social Customer Relationship Management
Get to Know Your Fans, Followers and Subscribers
- Try it free for 21 days
- No payment information required
- No automatic renewal
You Need Good Data to Make Smart Decisions
Made by Social Media Professionals, for Social Media Professionals
We've been focusing on the demands of professional social media teams since 2010. From single-person companies to international corporate groups, every organization needs to have clarity and control in order to free up more time for important social media management tasks. Over 18,000 users currently rely on our expertise.
Start Great Relationships With Social Customer Relationship Management
Show your followers how much they matter and keep track of how they interact with your brand on social media. Tag users to segment specific groups and use the activity log for internal notes to team members. Our social CRM helps you identify people across channels and speak to their needs and preferences.
Know the Mood of Your Community
Our sentiment analytics makes it easy to measure the mood of your community. Determine the mood of comments, messages and mentions and get valuable insights on the analytics dashboard. You can either evaluate the mood of your entire community or the number of positive and negative interactions of individual users.
A Complete User Profile
The most important information from your fans’ and followers’ social media profiles – such as their Twitter bio, profile picture and location – in one social customer relationship management system. Link a person’s profiles on different platforms to get a complete picture of them as an individual. Add personalized additional information with tags and internal notes.
Frequently Asked Questions About Social Customer Relationship Management
What is Social CRM and how does it differ from a traditional CRM?
Traditional CRM bundles customer data from sales and support. Social CRM additionally bundles data around social media interactions: who comments regularly, who's particularly active, who has complained repeatedly. Swat.io's Audience CRM gives you this view of your community, directly in the tool, without a separate CRM system.
What information does Swat.io store about my community members?
Swat.io automatically creates profiles for people who interact with your channels. You can see their comment and message history, add notes, and apply tags, for example "VIP customer" or "repeat critic". You have the right context the next time you engage with them.
What are the benefits of Social CRM over manual contact management?
Without a CRM, you lose context: your team doesn't remember that someone already complained last week. With Swat.io, every team member sees a person's full interaction history before replying. This improves response quality and prevents contradictory communication.
Can I use the Audience CRM for influencer management?
Yes. You can tag important profiles and add notes, for example for influencers, brand ambassadors, or journalists. You never lose track of who's relevant and how the last interaction went.
Is Swat.io's Audience CRM GDPR-compliant?
Swat.io processes only interaction data transmitted through the official API connections of the platforms. Data is stored on European servers. For specific data protection questions about your use case, we recommend a direct conversation with the Swat.io team.
More Time for Efficient Communication
Features You’ll Love
At some point, an Excel spreadsheet was no longer enough
Efficient Social Media Communication With No Compromises.
- Try it free for 21 days
- No payment information required
- No automatic renewal
