Centralized and Clear Social Media
Content Planning
Agile editorial planning for all channels
Plan your content in a clear and agile editorial calendar. With Swat.io you can plan and directly publish content on Facebook, Twitter, Instagram, YouTube, and LinkedIn. Use content planning channels for Pinterest, Snapchat, Tumblr, Vimeo, Xing, Newsletters and anything else to coordinate your communication strategy.
Editorial calendar with filters and clear display
The daily, weekly and monthly views display your content in a clearly arranged way. Our color marking system shows whether content is scheduled, approved, non-published or published. You can see at a glance the status of a post and which team member is assigned to it.
Suitable for a multitude of content formats
Swat.io supports all major content formats on Facebook, Twitter, Instagram, YouTube, and LinkedIn. Schedule and publish your social media content as text, link, picture, video, carousel or album post directly from our social media management tool - without having to log in to every single platform anymore.
Intuitive post composer with image editing features
Edit images directly in Swat.io when creating a post! Our optimized post composer allows you to crop images using the perfect ratio aspects, rotate images, add filters or adjust colors and add markups and text. For ideal image handling, you can easily connect your Dropbox or Google Drive account and seamlessly upload images from the cloud. Select thumbnail images for videos or alt text descriptions for images. Crafting visually appealing posts has never been easier!
Simple duplicating and editing of scheduled posts
Multiply your existing content with just a few clicks - the duplicate feature makes it possible. It allows simple and consistent editorial planning across all channels. To suit the behavior of your target group on the respective platform you can easily edit your duplicated content and change the publishing time.
Proven approval processes and communication
Working in a team requires special structures and possibilities. Proven workflows and integrated approval processes allow for internal feedback loops in the content planning process. Make sure all revisions are well-documented with Swat.io’s change log and the internal comments section.
Editorial planning with all Facebook post options
The editorial planning of Swat.io is compatible with the options for publishing provided by Facebook. This means that you can not only directly post text, link, picture, video, carousel or album posts but also use Newsfeed targeting, targe group limitations, locations and branded content.
How to Pick the Best Time for Publishing Social Media Content
Content Planning Success Stories
Swat.io supports your Enterprise.
Manage
- YouTube
- Google My Business
Publish
- Clear and central content calendar
- Agile planning and approval
- Schedule and publish posts
- Easy team collaboration
- Reliable workflows and processes
- Post preview for all devices
Engage
- Single ticket inbox for all channels
- Fast response time on social media
- Coordination and collaboration as a team
- Integrated social CRM data
- Inbox automations for recurring tasks
- Detailed log for all activities
Analyze
- Analyse your social media performance
- Compare numbers across channels
- Valuable insights into your community
- Identify brand ambassadors
- Analyse your team performance
- Export raw data for all statistics data
Feature by Feature
Client member management incl. rights system
Ticket management of the entire social media communication in a central ticket inbox
Immediate publication or scheduling of contributions
Agile editorial planning in a clear content calendar
Great support: Live support directly in your account, your questions answered within minutes
Automatic notification of advertisers with budget recommendation and duration when a post is published
Evaluation according to fan/follower development, community size, reach, interaction, people and mood
User statistics to determine the efficiency of team members
Evaluation on time / channel and day level, private and public messages
Supported post types: text, link, photo, video, carousel, album (platform dependent)
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Manual linking of social media profiles for user identification across platforms
URL Shortening with Bit.ly (incl. support for your own domain)