#Visual Marketing

Google AMP Stories – Google’s Brand-New Content Format

AMP Stories, the new content format within Google’s AMP framework, is now available for free to everyone who’s curious. Keeping in line with the tradition of Instagram and Facebook Stories, […]

A Marketer’s Guide to Making Your Own GIF

Initially released in 1987 in the form of an animated icon that illustrates or drives an action, the traditional GIF lost its touch over the years. Fortunately, the internet is […]

CES 2017 Gadgets that Brands Can Use for Marketing

The 50th edition of the Consumer Electronics Show has left a lot of people expecting for the exhibited products to be launched officially. Among them, social media and marketing experts […]

The 12 Best Instagram Features Launched in 2016

For Instagram, 2016 was quite a busy year that brought not only a revamped user interface but also a lot of new features. While some of these were original, others […]

Your Top 10 Blog Posts of 2016

57 blog posts (31 on our german blog), 3 guest posts, 1 infograhpic and 5 eBooks – that was the year 2016 on our Swat.io blog in sheer numbers. But where there’s […]

Tumblr Marketing Tips for Your Business

When brands create visual marketing campaigns, they don’t typically pick Tumblr among their primary channels. Yet, the 555 million monthly users make the Yahoo-owned microblogging and social networking website a […]

Infographic: 6 Essential Visual Marketing Ingredients

Inspiring and captivating through meaningful messages is essential for brands who want to keep their name fresh in the minds of their audience. What better way to achieve this than […]

Instagram Live Lets Brands Express Themselves In New Ways

Early last week, Instagram introduced two new updates that make the app more appealing to both individuals and businesses. While Instagram Direct added disappearing photos and videos for groups and […]

5 Video Marketing Tips for YouTube Content

Video marketing entails numerous techniques that make your content more appealing to both search engines and your audience.

5 Ingredients for Engaging Visual Content Marketing Campaigns

Visual content marketing campaigns that lead to audience engagement typically feature one or more of the following ingredients.

Snapchat vs. Instagram – An Eye-Opening Comparison for Brands

If imitation is the sincerest form of flattery, as Oscar Wilde said, then Instagram has been flattering Snapchat quite a lot this year. The recently launched Instagram Stories feature enables […]

How Brands Use Facebook Live to Connect & Engage with Audiences

Initially developed as a solution for celebrities using the Mentions app to stay in touch with their fans, Facebook Live has now been available to the masses for some time. […]