
Micro Influencer Marketing: The Effectiveness of Collaborations with Micro Influencers
Anyone who has ever scrolled through social media platforms such as Instagram or TikTok will be familiar with this: there…
Anyone who has ever scrolled through social media platforms such as Instagram or TikTok will be familiar with this: there…
Our Social Media Report 2025 shows that the number of companies active on TikTok is growing and growing. This is…
New year, new challenges: in 2025, the social media world is still on the move. While artificial intelligence is establishing itself…
Scroll or click? In the flood of social media content, seconds decide whether something is a success – and a…
Did your last Facebook campaign cost a lot of money and yielded little? You don’t know how to use your…
Opportunities and risks are often closely linked. Social media marketing offers great opportunities to interact with your target audience, raise…
Private or business account? Instagram has had a third option since 2019: creator profiles. But what can this option do…
Even in fast-moving social media marketing, some formats are as effective today as they were 10 years ago. One of…
Your ads on social media can be worth their weight in gold – but if the landing page doesn’t deliver…
In an ideal world, everyone on social media is interested in constructive interaction. As a community manager, you can content…
It is well known that small things can have a big impact. With some social media life hacks, you can…