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If you are devising Facebook Ads campaigns, a lot of your decisions will inevitably be based on trial and error.…

As on other platforms, so on Instagram: you should always aim for quality over quantity in your marketing strategy. Nonetheless,…

Roughly one year ago, Instagram TV (abbreviated to IGTV) entered the arena of online video with the goal of becoming…

With ads on Instagram, you can increase your reach and interactions. There are a growing number of ad formats available,…

Being an underdog was yesterday. TikTok has rapidly developed into a social network that is mentioned in the same breath…

Your Social Media channels are lacking in original content? Let your Followers help you out! After all, User-Generated Content is…

If your Social Media Marketing is still stuck at the News Feed, it’s about time for a change. After all,…

Pinterest Advertising is available in more and more countries worldwide – and you don’t know how to start? Our guide will help you!

Even though different click KPIs sound very similar on Facebook, there are considerable differences. This guest post tells you what to look out for!

If you want to hold your own in the market, you should know what your competitors are up to. This…

The role that hashtags play in Social Media is being underestimated quite frequently. However, in 2023 too, the popular combination…