How well am I doing in comparison with others? A lot of times, you should avoid asking yourself this question. In Social Media Marketing however, it makes sense to evaluate […]
As on other platforms, so on Instagram: you should always aim for quality over quantity in your marketing strategy. Nonetheless, reaching a certain number of followers is still important. The […]
Roughly one year ago, Instagram TV (abbreviated to IGTV) entered the arena of online video with the goal of becoming an alternative to YouTube. However, restricting the format to vertical […]
With ads on Instagram, you can increase your reach and interactions. There are a growing number of ad formats available, including Reels Ads, which have been available for some time. […]
The role that hashtags play in Social Media is being underestimated quite frequently. However, in 2023 too, the popular combination of numbers, letters, and the # symbol are much more […]
It is common knowledge in social media marketing that a properly completed profile, meaningful photos, and video contribute to a successful appearance on Facebook and Instagram. It is a completely […]
Instagram is not only known for its rapid growth but also for its high interaction rate. But even on this platform your followers will not automatically react to any photo […]
With the advent of social media channels, the impact of visual content has increased in popularity in the past decade. Many brands still struggle to understand how visuals can help […]
If imitation is the sincerest form of flattery, as Oscar Wilde said, then Instagram has been flattering Snapchat quite a lot this year. The recently launched Instagram Stories feature enables […]